COST-EFFECTIVE CONTENT CREATION; MAXIMISING ROI WITH ORB360 FOR FASHION, HOMEWARES AND MORE

In the rapidly evolving world of e-commerce, time and efficiency are paramount. ORB360 by The ORDRE Group offers a groundbreaking solution that empowers brands across various industries—fashion, art, small furniture, and collectibles—to create versatile content for multiple platforms. By leveraging ORB360, brands can significantly enhance their marketing efforts while keeping costs low.

Versatile Content Creation

ORB360 provides unmatched flexibility, allowing brands to produce a wide range of high-quality content. Whether it's packshots, ghost shots, or full 360° spins with 72 high-resolution images, ORB360 delivers. This versatility ensures that every product is showcased from every angle, capturing its essence and appeal. Such comprehensive visual content is perfect for e-commerce websites, social media platforms, editorial shoots, and video campaigns, ensuring consistent and engaging brand storytelling across all channels.

The ORB is a versatile content creator managing zoom, full size and full product shots

Effortless Setup and Mobility

Setting up ORB360 is quick and straightforward, taking as little as 30 minutes. The system’s mobile units are designed for easy assembly and can fit into any location, from studios to behind-the-scenes at fashion shows or even on the catwalk. With a minimal space requirement of just 2.5m width x 2.7m height, ORB360 seamlessly adapts to any environment, allowing brands to shoot wherever they need without extensive preparation or space constraints.

High Efficiency for Large Scale Shoots

ORB360 is designed for high efficiency, capable of capturing up to 75 360° spins or 50 videos in a single 9-hour day. For larger projects, additional ORB units can be added effortlessly, scaling up the production to meet any demand. This high throughput capability is particularly beneficial for brands with extensive product lines or those preparing for major launches, enabling them to produce large volumes of content quickly and efficiently.

Intelligent Lighting and No Retouching Needed

ORB360 features advanced lighting technology that ensures each shot meets luxury brand standards right on-site. This intelligent lighting system eliminates the need for post-production retouching, saving both time and money. Brands can trust that their images will be ready for immediate use, maintaining a high level of quality and consistency across all visuals.

Seamless Digital Asset Management

All files captured with ORB360 are securely uploaded to The ORDRE Group’s cloud-based Digital Asset Management (DAM) system the same day they are shot. This ensures immediate, reliable distribution and storage of images, providing a safeguard for disaster recovery and long-term accessibility. Brands can easily manage and retrieve their visual assets, streamlining their workflow and enhancing productivity.

An inside look at the ORB's Digital Asset Management system

Instant Integration and Publishing

ORB360 imagery integrates seamlessly with major e-commerce platforms like JOOR, Shopify, and Squarespace. This allows for immediate turnaround, enabling brands to export and upload images directly to their online stores with ease. The quick integration and publishing capabilities ensure that new content can be swiftly incorporated into marketing campaigns, keeping the brand’s online presence dynamic and up-to-date.

Cost-Effective Multi-Platform Usage

One of the standout benefits of ORB360 is its cost-effectiveness. The high-quality content produced can be reused across multiple platforms, maximizing the return on investment. Brands can repurpose the visuals for social media, media imagery, editorial shoots, and video campaigns, thereby enhancing their digital presence without incurring additional costs for separate shoots. This multi-platform usage not only drives engagement and visibility across various channels but also results in significant cost savings, making ORB360 an indispensable asset for any brand.

ORB360 by The ORDRE Group is more than just a photography solution; it's a comprehensive tool that transforms how brands create and manage their visual content. By offering versatility, efficiency, and cost-effectiveness, ORB360 helps brands maximize their ROI, making it an essential component in today’s competitive e-commerce landscape.

If you have questions please reach out to the friendly ORB team who will gladly get back to you: [email protected]